Celebrating
Summer
- Client • Natura
- Expertise • Ilustração
- Design • África Agency
- Art Direction and Illustration • Jun Ioneda
- Animation Producer • Eddie Azevedo - Casulo Estúdio Criativo
- Motion Graphics • Jun Ioneda
- Animation • Bárbara Nozari
- Project Manager • Maira Begalli
Natura is a cosmetics’ brand known for spreading messages about self-care and wellbeing. While many beauty brands in Brazil focus on a ‘perfect body’ image for the summer, Natura chose to create a campaign around self-love and making yourself happy. We created 5 animated spots that served as openings for their videos – which were themed around dancing, massaging yourself, taking selfies and practicing yoga.